πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
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Bryce Reeves US Inactive

Friends of Bryce Reeves

ad creative

Support Bryce Reeves

Bryce is a leader fighting for ALL his constituents and knows that people always come before politics.

Ad copy

As a devoted father, I deeply understand how critical it is to provide our children with an excellent education. As a State Senator, I have made it my utmost priority to secure the fundamental right of parents to the care, upbringing and education of their children. The left's irresponsible indoctrination is a menace to our society, and we must confront it. We must equip our schools with the power to mold our children's future by teaching essential knowledge in Math, History, Reading, and Science - the building blocks of education. We cannot let divisive and harmful ideologies like CRT poison the minds of our youth. Our children deserve a curriculum that uplifts and strengthens their character, and that is what we must provide. Let us stand together and demand real education for our children, free from the indoctrination of divisive theories. On May 6th re-elect the candidate with a proven track record of sticking up for Parental Rights.

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score36.9/100
Spend / Reach / Long. / Eff.21.0 Β· 61.7 Β· 0.3 Β· 64.4
Spend rangeUSD 300–399
Impressions20,000 – 24,999
CPM (β‰ˆ $/1k impr)USD 15.53
Est. audience size100,001 – 500,000
Days live2 (2023-05-05 β†’ 2023-05-07)
Created2023-05-04
Creative variants1 body Β· 1 headline
Platformsfacebook, instagram
Languagesen
CandidateVA β€” Bryce Reeves
Surfaced byβ€œsenate:Bryce Reeves”

🧠 AI analysis

Issueeducation
Framingpositive candidate
Message typepersuasion
Emotional appealfear
Production tiersemi pro
Who picturednone
Symbolsfamily
Call to actionlearn more
Standout elementbold all-caps 'PARENTS RIGHTS IN EDUCATION' dominating the dark card with red accent underline
TacticThe ad uses a fear-and-identity tactic β€” framing the candidate as a protective father-figure standing between children and ideological threat β€” while listing specific legislation to lend credibility and urgency.

Where it ran (delivery by region)

Virginia100.0%

Who saw it (delivery)

55-64 Β· unknown 0.1%
65+ Β· unknown 0.1%
45-54 Β· unknown 0.1%
25-34 Β· male 10.3%
55-64 Β· male 5.3%
65+ Β· male 5.1%
65+ Β· female 10.8%
35-44 Β· male 11.4%
45-54 Β· female 10.5%
55-64 Β· female 9.4%
25-34 Β· female 13.7%
35-44 Β· female 16.5%
45-54 Β· male 6.3%
35-44 Β· unknown 0.2%
25-34 Β· unknown 0.1%

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