Jeff Merkley US Inactive
JEFF MERKLEY FOR OREGON
Sign the petition: Urge Congress to fight wildlife trafficking and poaching
Too many animals are endangered, at risk of disappearing from our Earth entirely. Even worse, illegal poaching and trafficking of exotic animals is racing us ....
Ad copy
Leatherback sea turtles. Ancient sea creatures at risk of extinction by poaching. Sign my petition and let’s stop this from happening.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 43.0/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 59.2 · 32.2 · 68.8 |
| Spend range | USD 100–199 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 8.54 |
| Est. audience size | — |
| Days live | 118 (2020-03-31 → 2020-07-27) |
| Created | 2020-03-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OR — Jeff Merkley |
| Surfaced by | “senate:Jeff Merkley” |
🧠 AI analysis
| Issue | energy environment |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | empathy |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | sign petition |
| Standout element | close-up of a leatherback sea turtle on a sandy beach anchoring the emotional appeal |
| Tactic | Uses a compelling wildlife image paired with empathy-driven copy to drive petition sign-ups and email list growth under the guise of conservation advocacy. |
Where it ran (delivery by region)
| Florida | 9.4% |
| Texas | 7.2% |
| New York | 7.2% |
| California | 7.1% |
| Pennsylvania | 5.0% |
| Ohio | 4.5% |
| Illinois | 4.2% |
Who saw it (delivery)
| 65+ · unknown | 0.1% |
| 65+ · female | 20.2% |
| 18-24 · male | 1.4% |
| 45-54 · male | 3.0% |
| 65+ · male | 4.7% |
| 35-44 · female | 7.4% |
| 25-34 · male | 3.9% |
| 18-24 · female | 7.8% |
| 35-44 · male | 2.4% |
| 25-34 · unknown | 0.2% |
| 25-34 · female | 15.0% |
| 55-64 · female | 17.8% |
| 55-64 · male | 4.7% |
| 45-54 · female | 11.0% |
| 35-44 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
