πŸ“Œ The Swipe File

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Allen Waters for Congress 1st Congressional District US Inactive

THE WATERS COMMITTEE

ad creative

Allen Waters for Congress

Allen Waters for Congress. Fighting for You.

Ad copy

HELP ME DEFEAT DAVID CICILLINE Did Trump Impeachment Manager, David Cicilline tell lies at the 2021 hearing? If you believe David did lie, support my campaign to replace him. Donate today at AllenRWaters.com. #Payback "Armed with guns, pipe bombs, bats, shields, zip ties, and more, they set their sights on the U.S. Capitol." - "Cicilline Remarks on Impeachment," January 14, 2021 "But the FBI has so far found no evidence that he (Donald Trump) or people directly around him were involved in organizing the violence, according to the four current and former law enforcement officials." "Exclusive: FBI finds scant evidence U.S. Capitol attack was coordinated - sources" Reuters, August 20, 2021 Allen Waters for Congress (R-RI) Fighting for all in Rhode Island πŸ‡ΊπŸ‡² Donate/Join: AllenRWaters.com

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score25.8/100
Spend / Reach / Long. / Eff.0.0 Β· 39.6 Β· 1.1 Β· 62.6
Spend range<USD 99
Impressions2,000 – 2,999
CPM (β‰ˆ $/1k impr)USD 19.8
Est. audience sizeβ€”
Days live5 (2021-09-15 β†’ 2021-09-20)
Created2021-09-15
Creative variants1 body Β· 1 headline
Platformsfacebook
Languagesen
CandidateRI β€” Allen Waters
Surfaced byβ€œsenate:Allen Waters”

🧠 AI analysis

Issuedemocracy elections
Framingattack opponent
Message typefundraising
Emotional appealanger
Production tierdiy amateur
Who picturedcandidate
Symbolsnone
Call to actiondonate
Standout elementFacebook content-removed notice obscuring the ad, exposing platform enforcement in real time
TacticThe ad leverages a quote-vs-FBI-finding contradiction to paint Cicilline as a liar during impeachment, using the '#Payback' hashtag to channel voter anger into a donation CTA.

Where it ran (delivery by region)

Rhode Island7.5%
Ohio5.0%
Florida4.7%
Alabama4.7%
Texas4.4%
North Carolina4.1%
Tennessee4.0%

Who saw it (delivery)

65+ Β· unknown 0.4%
45-54 Β· male 2.1%
65+ Β· male 44.7%
65+ Β· female 37.6%
55-64 Β· male 9.3%
55-64 Β· female 3.9%
45-54 Β· female 0.6%
35-44 Β· female 0.4%
35-44 Β· male 0.7%
25-34 Β· male 0.2%
25-34 Β· female 0.1%
55-64 Β· unknown 0.2%

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