📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
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Unknown advertiser US Inactive

James Paul Motes

ad creative

Please visit my website

Ad copy

To vote for me in the May 19th Primary, be sure to check the Republican box.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score29.9/100
Spend / Reach / Long. / Eff.0.0 · 49.2 · 0.8 · 69.7
Spend range<USD 99
Impressions6,000 – 6,999
CPM (≈ $/1k impr)USD 7.62
Est. audience size
Days live4 (2020-04-05 → 2020-04-09)
Created2020-04-05
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateIL — Bryan Maxwell
Surfaced by“senate:Bryan Maxwell”

🧠 AI analysis

Issueother
Framinginformational
Message typeawareness
Emotional appealneutral
Production tierdiy amateur
Who picturednone
Symbolsnone
Call to actionvote
Standout elementPlain text-only card with no imagery or branding whatsoever
TacticBare-minimum informational nudge directing voters to check the Republican box on May 19th, with no persuasive visuals or emotional appeal.

Where it ran (delivery by region)

Georgia100.0%

Who saw it (delivery)

65+ · male 20.1%
25-34 · female 3.8%
35-44 · unknown 0.1%
45-54 · unknown 0.1%
55-64 · unknown 0.2%
65+ · unknown 0.2%
35-44 · female 3.6%
45-54 · female 5.1%
55-64 · male 12.3%
65+ · female 22.1%
45-54 · male 8.2%
18-24 · female 2.7%
35-44 · male 5.3%
18-24 · male 2.7%
55-64 · female 9.5%
25-34 · male 4.0%
18-24 · unknown 0.0%

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