Janet Mills US Inactive
Mills for Maine
Janet Mills: Putting Maine First
Ad copy
Putting Maine first is what matters most to me in this election.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 54.5/100 |
| Spend / Reach / Long. / Eff. | 59.4 · 91.4 · 7.4 · 59.6 |
| Spend range | USD 10,000–14,999 |
| Impressions | 400,000 – 449,999 |
| CPM (≈ $/1k impr) | USD 29.41 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 28 (2022-08-02 → 2022-08-30) |
| Created | 2022-08-01 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Janet Mills |
| Surfaced by | “senate:Janet Mills” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | neutral |
| Production tier | unknown |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content-removed disclaimer blocking the original ad creative |
| Tactic | The ad was flagged and removed by Facebook for a disclaimer violation, rendering the persuasion content inaccessible and leaving only the platform enforcement notice visible. |
Where it ran (delivery by region)
| Maine | 100.0% |
Who saw it (delivery)
| 25-34 · unknown | 0.2% |
| 45-54 · male | 6.7% |
| 45-54 · unknown | 0.2% |
| 65+ · male | 9.5% |
| 25-34 · female | 7.2% |
| 18-24 · female | 1.6% |
| 25-34 · male | 5.4% |
| 45-54 · female | 11.0% |
| 55-64 · male | 6.9% |
| 65+ · female | 17.7% |
| 18-24 · unknown | 0.1% |
| 35-44 · female | 11.2% |
| 35-44 · male | 7.1% |
| 35-44 · unknown | 0.2% |
| 55-64 · female | 13.5% |
| 18-24 · male | 1.2% |
| 55-64 · unknown | 0.2% |
| 65+ · unknown | 0.2% |
| 13-17 · male | 0.0% |
