Julia Letlow for Congress
The official campaign page for Julia Letlow for Congress. Louisianian, Christian, Conservative, Educator, Mother of Two.
Every single day, I’m motivated by the desire to build a better future for my children and yours. That’s why I’ve worked in Congress to secure billions, to invest in critical needs such as our schools, infrastructure, and public safety.
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| Overall score | 59.1/100 |
| Spend / Reach / Long. / Eff. | 46.5 · 99.5 · 15.7 · 74.6 |
| Spend range | USD 3,500–3,999 |
| Impressions | 900,000 – 999,999 |
| CPM (≈ $/1k impr) | USD 3.95 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 58 (2024-09-09 → 2024-11-06) |
| Created | 2024-09-02 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Julia Letlow |
| Surfaced by | “senate:Julia Letlow” |
| Issue | other |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | capitol statue, family |
| Call to action | learn more |
| Standout element | Bold red-on-white 'OUR FAMILIES & OUR FUTURE' type dominating the left half alongside a warm, smiling candidate in a red dress |
| Tactic | The ad uses a personal maternal appeal — 'my children and yours' — paired with a patriotic red-white-blue visual identity to build emotional trust and frame the candidate as a relatable family champion rather than a typical politician. |
| Louisiana | 99.7% |
| Mississippi | 0.1% |
| Texas | 0.0% |
| Alabama | 0.0% |
| Florida | 0.0% |
| Arkansas | 0.0% |
| Georgia | 0.0% |
| 18-24 · male | 0.0% |
| 25-34 · female | 11.1% |
| 25-34 · male | 13.0% |
| 25-34 · unknown | 0.1% |
| 35-44 · female | 14.5% |
| 35-44 · male | 18.1% |
| 35-44 · unknown | 0.2% |
| 45-54 · female | 8.1% |
| 45-54 · male | 10.8% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 6.5% |
| 55-64 · male | 7.5% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 5.1% |
| 65+ · male | 4.8% |
| 65+ · unknown | 0.1% |