Attorney General Daniel Cameron
Keep Kentucky Kids Safe
1 in 6 missing children will be approached by a human trafficker in 48 hours. If your child is missing, call 9-1-1 immediately.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 54.2/100 |
| Spend / Reach / Long. / Eff. | 41.0 · 91.4 · 11.8 · 72.4 |
| Spend range | USD 2,000–2,499 |
| Impressions | 400,000 – 449,999 |
| CPM (≈ $/1k impr) | USD 5.29 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 44 (2023-05-25 → 2023-07-08) |
| Created | 2023-05-25 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | KY — Daniel Cameron |
| Surfaced by | “senate:Daniel Cameron” |
| Issue | crime safety |
| Framing | issue advocacy |
| Message type | awareness |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | diverse crowd |
| Symbols | none |
| Call to action | learn more |
| Standout element | Search-party volunteers in high-visibility vests scanning a wooded field evokes a missing-child search in progress |
| Tactic | The alarming '1 in 6' statistic paired with a visceral search-party scene leverages fear and urgency to drive awareness of human trafficking risks while burnishing the AG's law-enforcement credibility. |
| Kentucky | 100.0% |
| Indiana | 0.0% |
| 45-54 · unknown | 0.1% |
| 55-64 · male | 6.1% |
| 55-64 · unknown | 0.0% |
| 55-64 · female | 6.0% |
| 65+ · female | 5.2% |
| 45-54 · female | 7.3% |
| 35-44 · female | 9.9% |
| 18-24 · male | 5.5% |
| 35-44 · male | 13.6% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 17.1% |
| 45-54 · male | 9.1% |
| 25-34 · female | 11.7% |
| 65+ · unknown | 0.0% |
| 18-24 · female | 3.9% |
| 65+ · male | 4.0% |
| 25-34 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |