The Committee to Elect David Roth
Roth for Growth, Putting Idaho First!
My latest blog post about something I am especially concerned about. I hope that you will take a look.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 23.5/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 34.4 · 0.8 · 58.7 |
| Spend range | <USD 99 |
| Impressions | 1,000 – 1,999 |
| CPM (≈ $/1k impr) | USD 33.01 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 4 (2020-04-21 → 2020-04-25) |
| Created | 2020-04-21 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | ID — David Roth |
| Surfaced by | “senate:David Roth” |
| Issue | education |
| Framing | attack opponent |
| Message type | awareness |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Idaho state outline used as campaign logo graphic with district number 33B |
| Tactic | Uses a provocative rhetorical question attacking Republicans on education to drive blog traffic, relying on issue framing rather than polished visuals. |
| Idaho | 100.0% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 9.8% |
| 25-34 · unknown | 0.2% |
| 18-24 · unknown | 0.1% |
| 65+ · male | 3.8% |
| 65+ · female | 10.5% |
| 45-54 · female | 14.0% |
| 18-24 · male | 2.9% |
| 18-24 · female | 4.0% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 5.1% |
| 55-64 · female | 11.2% |
| 35-44 · male | 9.2% |
| 35-44 · female | 17.8% |
| 55-64 · male | 4.6% |
| 45-54 · male | 6.2% |
| 45-54 · unknown | 0.2% |