John Deaton for US Senate US Inactive
John Deaton for Senate Inc.
John Deaton for US Senate
Official Campaign Website
Ad copy
“The GOP’s John Deaton, a former military prosecutor, is a great replacement for her in Washington. He will not hide from the difficult issues this state must deal with today — especially the migrant crisis. That alone would bring some hope of stability back to Boston and beyond.” Thank you to the Boston Herald for your endorsement. Voter are sick of Washington elites like @senwarren telling them that the government knows best. She’s an absent senator who is more concerned with her own national status than getting anything done. Her failures on immigration are bankrupting this state and her commitment to spending bills is crushing the working and middle class.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 37.8/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 63.8 · 1.7 · 68.4 |
| Spend range | USD 200–299 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 9.07 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 7 (2024-10-26 → 2024-11-02) |
| Created | 2024-10-26 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
🧠 AI analysis
| Issue | immigration |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Bold red 'ENDORSED' banner over newspaper-texture background lending newspaper authority to the endorsement claim |
| Tactic | The ad leverages a credible local newspaper endorsement as third-party validation to boost Deaton's image while implicitly contrasting him against Warren as an out-of-touch Washington elite. |
Where it ran (delivery by region)
| Massachusetts | 100.0% |
Who saw it (delivery)
| 18-24 · female | 4.0% |
| 45-54 · male | 8.6% |
| 65+ · male | 13.7% |
| 65+ · female | 12.7% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 12.1% |
| 55-64 · female | 8.1% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 4.7% |
| 18-24 · male | 4.9% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 9.4% |
| 35-44 · female | 5.3% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 9.7% |
| 25-34 · female | 6.2% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.2% |
