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Chuck Morse for NH US Inactive

Chuck Morse for NH

ad creative

Ad copy

There’s a stark contrast between my unwavering conservative record and that of my primary opponent, Kelly Ayotte. I will secure our northern border, stand firmly against amnesty, and ensure that sanctuary cities have no place in the 603. Check out our NEW AD hitting televisions across New Hampshire!

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score49.3/100
Spend / Reach / Long. / Eff.46.5 · 85.0 · 1.9 · 63.9
Spend rangeUSD 3,500–3,999
Impressions200,000 – 249,999
CPM (≈ $/1k impr)USD 16.66
Est. audience size50,001 – 100,000
Days live8 (2024-08-26 → 2024-09-03)
Created2024-08-24
Creative variants1 body · 0 headline
Platformsfacebook, instagram
Languagesen
CandidateNH — Chuck Morse
Surfaced by“senate:Chuck Morse”

🧠 AI analysis

Issueimmigration
Framingcontrast comparison
Message typepersuasion
Emotional appealfear
Production tiersemi pro
Who picturedcandidate
Symbolsborder
Call to actionnone
Standout elementCandidate standing confidently beside a towering border wall with bold red-and-white text overlay demanding border security
TacticThe ad uses a primary contrast attack framing — positioning Morse as the true conservative against a softer opponent — while the border wall backdrop and hardline immigration rhetoric trigger fear and urgency among GOP base voters.

Where it ran (delivery by region)

New Hampshire100.0%
Unknown0.0%

Who saw it (delivery)

18-24 · unknown 0.0%
55-64 · male 15.2%
45-54 · unknown 0.1%
18-24 · male 1.0%
35-44 · female 6.0%
18-24 · female 0.4%
45-54 · female 8.3%
35-44 · male 8.4%
65+ · male 14.8%
35-44 · unknown 0.1%
45-54 · male 10.5%
65+ · female 15.3%
65+ · unknown 0.2%
55-64 · female 11.9%
25-34 · male 5.0%
55-64 · unknown 0.2%
25-34 · female 2.5%
25-34 · unknown 0.0%

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