Chuck Morse for NH
There’s a stark contrast between my unwavering conservative record and that of my primary opponent, Kelly Ayotte. I will secure our northern border, stand firmly against amnesty, and ensure that sanctuary cities have no place in the 603. Check out our NEW AD hitting televisions across New Hampshire!
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 49.3/100 |
| Spend / Reach / Long. / Eff. | 46.5 · 85.0 · 1.9 · 63.9 |
| Spend range | USD 3,500–3,999 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 16.66 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 8 (2024-08-26 → 2024-09-03) |
| Created | 2024-08-24 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Chuck Morse |
| Surfaced by | “senate:Chuck Morse” |
| Issue | immigration |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | border |
| Call to action | none |
| Standout element | Candidate standing confidently beside a towering border wall with bold red-and-white text overlay demanding border security |
| Tactic | The ad uses a primary contrast attack framing — positioning Morse as the true conservative against a softer opponent — while the border wall backdrop and hardline immigration rhetoric trigger fear and urgency among GOP base voters. |
| New Hampshire | 100.0% |
| Unknown | 0.0% |
| 18-24 · unknown | 0.0% |
| 55-64 · male | 15.2% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 1.0% |
| 35-44 · female | 6.0% |
| 18-24 · female | 0.4% |
| 45-54 · female | 8.3% |
| 35-44 · male | 8.4% |
| 65+ · male | 14.8% |
| 35-44 · unknown | 0.1% |
| 45-54 · male | 10.5% |
| 65+ · female | 15.3% |
| 65+ · unknown | 0.2% |
| 55-64 · female | 11.9% |
| 25-34 · male | 5.0% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 2.5% |
| 25-34 · unknown | 0.0% |