AMY MCGRATH FOR SENATE, INC.
It’ll take all of us to defeat McConnell.
Mitch McConnell is the worst of what’s wrong with Washington. I’m running against him, and I plan to win. Chip in and help us defeat Mitch McConnell.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 58.4/100 |
| Spend / Reach / Long. / Eff. | 47.8 · 85.0 · 37.7 · 62.9 |
| Spend range | USD 4,000–4,499 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 18.89 |
| Est. audience size | — |
| Days live | 138 (2019-12-04 → 2020-04-20) |
| Created | 2019-12-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | KY — Amy Mcgrath |
| Surfaced by | “senate:Amy Mcgrath” |
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | fundraising |
| Emotional appeal | anger |
| Production tier | unknown |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | Facebook content removal notice replacing the actual ad creative |
| Tactic | The ad copy uses direct anti-McConnell framing to drive urgency and fundraising, but the creative itself is inaccessible due to a policy disclaimer violation, making the visual impact moot. |
| California | 15.8% |
| New York | 7.8% |
| Florida | 5.0% |
| Massachusetts | 4.4% |
| Washington | 4.0% |
| Pennsylvania | 3.9% |
| Texas | 3.8% |
| 18-24 · unknown | 0.0% |
| 65+ · male | 13.3% |
| 25-34 · male | 3.3% |
| 45-54 · female | 8.8% |
| 25-34 · female | 3.2% |
| 35-44 · male | 5.0% |
| 45-54 · male | 6.6% |
| 65+ · unknown | 0.6% |
| 35-44 · female | 6.7% |
| 18-24 · male | 0.5% |
| 55-64 · female | 16.2% |
| 65+ · female | 24.4% |
| 55-64 · male | 9.9% |
| 25-34 · unknown | 0.3% |
| 18-24 · female | 0.5% |
| 35-44 · unknown | 0.3% |
| 45-54 · unknown | 0.3% |
| 55-64 · unknown | 0.4% |