WAHLS FOR IOWA
Wahls, a state legislator from Coralville, is one of three Democrats seeking the party’s nomination for U.S. Senate.
NEW: More labor unions are backing Zach Wahls for U.S. Senate. All across our state, workers support Zach because he fights for strong wages, strong benefits, and strong safety standards for the people who built this state. As our next U.S. Senator, he will keep fighting for our Iowa values: that hard work should mean fair pay and a good job should allow you to provide for yourself and your family. Zach is the kind of Democrat we need in Washington fighting for us. Read more →
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| Overall score | 39.5/100 |
| Spend / Reach / Long. / Eff. | 17.4 · 66.9 · 3.0 · 70.7 |
| Spend range | USD 200–299 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 6.65 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 12 (2026-03-19 → 2026-03-31) |
| Created | 2026-03-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IA — Zach Wahls |
| Surfaced by | “senate:Zach Wahls” |
| Issue | jobs labor |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate, workers labor |
| Symbols | none |
| Call to action | learn more |
| Standout element | Globe Gazette news banner lending third-party credibility to union endorsement claim |
| Tactic | The ad leverages earned media from a local newspaper to validate the union endorsement story, lending grassroots authenticity to a pro-worker narrative while positioning Wahls as the working-class champion in the Democratic primary. |
| Iowa | 100.0% |
| 18-24 · female | 3.9% |
| 45-54 · unknown | 0.1% |
| Unknown · female | 0.0% |
| 65+ · unknown | 0.2% |
| 65+ · male | 8.2% |
| 65+ · female | 12.2% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 5.2% |
| 55-64 · female | 8.3% |
| 45-54 · male | 6.6% |
| 18-24 · male | 2.5% |
| 45-54 · female | 9.0% |
| 35-44 · unknown | 0.3% |
| 35-44 · male | 8.7% |
| 35-44 · female | 12.9% |
| 25-34 · unknown | 0.4% |
| 25-34 · male | 8.0% |
| 25-34 · female | 13.4% |
| 18-24 · unknown | 0.1% |
| Unknown · male | 0.0% |