John Shulli US Inactive
SHULLI FOR SENATE
Ad copy
The costs of living continues to climb due to poor governance. It's time for change. It's time for a new day in Delaware.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 18.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 24.3 · 0.0 · 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 – 999 |
| CPM (≈ $/1k impr) | USD 90.08 |
| Est. audience size | — |
| Days live | 1 (2026-06-03 → 2026-06-04) |
| Created | 2026-06-03 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | DE — John Shulli |
| Surfaced by | “senate:John Shulli” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | family, money cash |
| Call to action | learn more |
| Standout element | Candidate standing in his own kitchen surrounded by groceries with bold red-bar 'Costs of Living' overlay |
| Tactic | The kitchen setting humanizes the candidate as an everyday Delawarean while the bold red graphic text creates urgency around affordability, connecting personal economic pain to a call for political change. |
Where it ran (delivery by region)
| Maryland | 45.3% |
| Delaware | 38.8% |
| Pennsylvania | 12.9% |
| Washington, District of Columbia | 2.8% |
| New Jersey | 0.2% |
Who saw it (delivery)
| 18-24 · female | 1.4% |
| 18-24 · male | 2.4% |
| 18-24 · unknown | 0.1% |
| 25-34 · female | 2.5% |
| 25-34 · male | 7.2% |
| 35-44 · female | 5.3% |
| 35-44 · male | 7.4% |
| 45-54 · female | 4.4% |
| 45-54 · male | 6.9% |
| 45-54 · unknown | 0.1% |
| 55-64 · female | 10.5% |
| 55-64 · male | 9.2% |
| 65+ · female | 28.0% |
| 65+ · male | 14.4% |
| 65+ · unknown | 0.1% |
