Andrew Scott Smith for Congress US Inactive
ANDREW SCOTT SMITH FOR CONGRESS
Ad copy
It's time to do what Border-Hating-Bennie won't and PROTECT the American people! Let's close our southern border and secure our nation by voting for me on March 12th and November 5th #ByeByeBennie #AndrewScottSmith
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 23.4/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 34.4 · 0.3 · 58.7 |
| Spend range | <USD 99 |
| Impressions | 1,000 – 1,999 |
| CPM (≈ $/1k impr) | USD 33.01 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 2 (2024-02-29 → 2024-03-02) |
| Created | 2024-02-29 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | — |
| Candidate | MS — Andrew Smith |
| Surfaced by | “senate:Andrew Smith” |
🧠 AI analysis
| Issue | immigration |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | border |
| Call to action | vote |
| Standout element | candidate walking along a chain-link border fence in what appears to be a southern border town |
| Tactic | The ad uses a derogatory nickname 'Border-Hating-Bennie' to contrast the candidate's tough border stance against the incumbent, using fear and urgency to drive votes on two specific election dates. |
Where it ran (delivery by region)
| Mississippi | 92.1% |
| Louisiana | 7.9% |
Who saw it (delivery)
| 55-64 · unknown | 0.3% |
| 35-44 · male | 4.6% |
| 25-34 · male | 2.8% |
| 45-54 · male | 11.5% |
| 65+ · male | 27.6% |
| 65+ · female | 17.9% |
| 55-64 · male | 25.0% |
| 55-64 · female | 7.2% |
| 45-54 · female | 1.5% |
| 18-24 · male | 0.3% |
| 18-24 · female | 0.1% |
| 65+ · unknown | 0.1% |
| 35-44 · female | 0.5% |
| 25-34 · female | 0.5% |
| 45-54 · unknown | 0.1% |
