Bill Cassidy for US Senate
Let’s be clear: flood insurance protects working class families from natural disasters. It’s time for Congress to step up and work to make flood insurance more affordable. Do you agree?
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| Overall score | 41.9/100 |
| Spend / Reach / Long. / Eff. | 30.5 · 66.9 · 8.5 · 61.6 |
| Spend range | USD 800–899 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 22.65 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 32 (2024-10-03 → 2024-11-04) |
| Created | 2024-10-03 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Bill Cassidy |
| Surfaced by | “senate:Bill Cassidy” |
| Issue | healthcare |
| Framing | issue advocacy |
| Message type | list building survey |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | survey poll |
| Standout element | Red/green NO/YES buttons over a flooded landscape creating an urgent binary choice |
| Tactic | Classic push-poll list-building tactic using an obviously agreeable question to capture contact info while associating Cassidy with a populist affordability issue. |
| Louisiana | 100.0% |
| 18-24 · female | 0.0% |
| 18-24 · male | 0.0% |
| 25-34 · female | 0.2% |
| 25-34 · male | 0.2% |
| 35-44 · female | 0.4% |
| 35-44 · male | 0.3% |
| 35-44 · unknown | 0.0% |
| 45-54 · female | 1.8% |
| 45-54 · male | 1.3% |
| 45-54 · unknown | 0.0% |
| 55-64 · female | 13.5% |
| 55-64 · male | 8.7% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 45.8% |
| 65+ · male | 27.1% |
| 65+ · unknown | 0.5% |