📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Markwayne Mullin US Inactive

MULLIN FOR CONGRESS

ad creative

Rep. Mullin blasts Biden after covert rescue mission into Afghanistan was thwarted

Ad copy

ICYMI: I went live Friday night with Bret Baier to share the REAL story of what I’ve been doing the past two weeks. Check out the video below! I’m tired of this Administration lying to the American people. We cannot afford two more years of an unchecked President and his failed leftist policies.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score35.2/100
Spend / Reach / Long. / Eff.0.0 · 61.7 · 0.3 · 79.0
Spend range<USD 99
Impressions20,000 – 24,999
CPM (≈ $/1k impr)USD 2.2
Est. audience size500,001 – 1,000,000
Days live2 (2021-09-06 → 2021-09-08)
Created2021-09-05
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateOK — Markwayne Mullin
Surfaced by“senate:Markwayne Mullin”

🧠 AI analysis

Issueforeign policy defense
Framingcontrast comparison
Message typepersuasion
Emotional appealanger
Production tiersemi pro
Who picturedcandidate
Symbolsmilitary
Call to actionlearn more
Standout elementFox News 'Special Report Exclusive' chyron lending mainstream media credibility to candidate's anti-Biden narrative
TacticThe ad borrows Fox News's institutional credibility to frame Mullin as a truth-telling action hero exposing a dishonest administration, converting a news appearance into campaign validation.

Where it ran (delivery by region)

Oklahoma100.0%

Who saw it (delivery)

35-44 · unknown 0.1%
25-34 · male 2.7%
35-44 · male 9.2%
55-64 · male 22.4%
45-54 · male 15.7%
55-64 · female 10.2%
45-54 · female 3.4%
65+ · male 17.5%
65+ · female 16.2%
18-24 · female 0.0%
35-44 · female 1.6%
65+ · unknown 0.2%
55-64 · unknown 0.1%
25-34 · female 0.4%
45-54 · unknown 0.1%
18-24 · male 0.1%
25-34 · unknown 0.0%

Similar ads (same issue, matching framing or emotional appeal)

Graham Platner
ME — Graham Platner 46d live
Sarah Adlakha for US Senate
MS — Sarah Adlakha 53d live
Lindsey Graham
SC — Lindsey Graham 14d live
Kevin Hern
OK — Kevin Hern 50d live
Bill Hagerty
TN — Bill Hagerty 15d live
Reid W. Rasner
WY — Reid Rasner 29d live
Tom Cotton
AR — Tom Cotton 23d live
Amy McGrath
KY — Amy Mcgrath 6d live