Jim Risch for US Senate US Inactive
JIM RISCH FOR U.S. SENATE COMMITTEE
BRING OUR JOBS HOME
Stand with Jim Risch
Ad copy
We need strong policies that bring our jobs home from China. Made in America has never been more important.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 28.8/100 |
| Spend / Reach / Long. / Eff. | 11.9 · 43.0 · 3.3 · 56.8 |
| Spend range | USD 100–199 |
| Impressions | 3,000 – 3,999 |
| CPM (≈ $/1k impr) | USD 42.72 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 13 (2020-10-21 → 2020-11-03) |
| Created | 2020-10-21 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | ID — Jim Risch |
| Surfaced by | “senate:Jim Risch for US Senate” |
🧠 AI analysis
| Issue | jobs labor |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | professional |
| Who pictured | candidate, workers labor |
| Symbols | farm rural, factory industry |
| Call to action | learn more |
| Standout element | candidate in red shirt standing amid hay bales and heavy farm equipment, projecting working-class authenticity |
| Tactic | The ad uses economic nationalism and a 'Made in America' frame alongside a rural farm setting to build trust with working-class voters, positioning Risch as a champion of domestic jobs against China. |
Where it ran (delivery by region)
| Idaho | 100.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.0% |
| 25-34 · unknown | 0.0% |
| 35-44 · unknown | 0.1% |
| 25-34 · male | 9.4% |
| 45-54 · male | 9.1% |
| 35-44 · female | 10.6% |
| 45-54 · female | 8.8% |
| 55-64 · female | 10.0% |
| 18-24 · male | 4.0% |
| 18-24 · female | 4.2% |
| 65+ · male | 6.1% |
| 25-34 · female | 9.0% |
| 55-64 · male | 8.2% |
| 35-44 · male | 12.5% |
| 65+ · female | 7.9% |
| 55-64 · unknown | 0.2% |
