John W. Hickenlooper US Inactive
HICKENLOOPER FOR COLORADO
Vote Hickenlooper for U.S. Senate
Ad copy
I couldn’t be prouder to be endorsed by Planned Parenthood Action Fund. Reproductive care is health care and I will always fight to protect access to contraception and the right to choose.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 56.9/100 |
| Spend / Reach / Long. / Eff. | 63.0 · 98.4 · 3.9 · 62.3 |
| Spend range | USD 15,000–19,999 |
| Impressions | 800,000 – 899,999 |
| CPM (≈ $/1k impr) | USD 20.59 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 15 (2020-10-05 → 2020-10-20) |
| Created | 2020-10-05 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | CO — John Hickenlooper |
| Surfaced by | “senate:John Hickenlooper” |
🧠 AI analysis
| Issue | abortion |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | professional |
| Who pictured | candidate, family children |
| Symbols | healthcare, family |
| Call to action | vote |
| Standout element | bold white and purple text overlay contrasting 'women' against 'politicians' with a Planned Parenthood endorsement anchor |
| Tactic | The ad leverages a high-credibility endorsement from Planned Parenthood Action Fund while framing reproductive rights as personal health autonomy, using empathetic candidate imagery and a direct autonomy-focused message to mobilize pro-choice voters. |
Where it ran (delivery by region)
| Colorado | 100.0% |
Who saw it (delivery)
| 45-54 · unknown | 0.1% |
| 55-64 · male | 4.5% |
| 65+ · unknown | 0.1% |
| 18-24 · unknown | 0.0% |
| 35-44 · unknown | 0.2% |
| 18-24 · female | 2.2% |
| 65+ · male | 3.6% |
| 45-54 · female | 10.4% |
| 35-44 · male | 10.6% |
| 25-34 · unknown | 0.2% |
| 18-24 · male | 2.2% |
| 55-64 · female | 8.5% |
| 25-34 · male | 9.4% |
| 45-54 · male | 6.6% |
| 35-44 · female | 18.0% |
| 25-34 · female | 15.7% |
| 65+ · female | 7.7% |
| 55-64 · unknown | 0.1% |
