James W Byrd
I was asked about this again today. So, all of you can know where I stand.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 23.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 34.4 Β· 1.1 Β· 58.7 |
| Spend range | <USD 99 |
| Impressions | 1,000 β 1,999 |
| CPM (β $/1k impr) | USD 33.01 |
| Est. audience size | 50,001 β 100,000 |
| Days live | 5 (2020-10-06 β 2020-10-11) |
| Created | 2020-10-06 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | WY β James Byrd |
| Surfaced by | βsenate:James Byrdβ |
| Issue | democracy elections |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | neutral |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook content removal notice displayed as the ad itself, foregrounding platform censorship |
| Tactic | The ad's persuasion tactic is self-referential authenticity β by showing a removed/flagged ad, Byrd signals transparency and a willingness to take a stand, inviting curiosity while framing himself as uncensored and principled. |
| Wyoming | 98.0% |
| Colorado | 2.0% |
| 65+ Β· unknown | 0.3% |
| 45-54 Β· unknown | 0.3% |
| 45-54 Β· male | 13.3% |
| 55-64 Β· male | 14.0% |
| 65+ Β· female | 15.0% |
| 25-34 Β· female | 3.1% |
| 65+ Β· male | 14.5% |
| 55-64 Β· female | 10.8% |
| 18-24 Β· male | 2.7% |
| 35-44 Β· male | 8.4% |
| 45-54 Β· female | 6.3% |
| 25-34 Β· male | 5.1% |
| 35-44 Β· female | 4.4% |
| 18-24 Β· female | 1.2% |
| 55-64 Β· unknown | 0.3% |