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John W. Hickenlooper US Inactive

HICKENLOOPER FOR COLORADO

ad creative

It’s time to fix Washington, together

Ad copy

When I ran a brewpub, if something broke, we fixed it. When I ran the state and something was broken, we worked hard to make it right. Donald Trump broke our economy and completely failed to respond to this pandemic. But I know that together, with new leadership, we can build back stronger than before.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score56.5/100
Spend / Reach / Long. / Eff.67.8 · 97.1 · 3.3 · 58.0
Spend rangeUSD 25,000–29,999
Impressions700,000 – 799,999
CPM (≈ $/1k impr)USD 36.67
Est. audience size100,001 – 500,000
Days live13 (2020-08-18 → 2020-08-31)
Created2020-08-17
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateCO — John Hickenlooper
Surfaced by“senate:John Hickenlooper”

🧠 AI analysis

Issueeconomy taxes
Framingcontrast comparison
Message typepersuasion
Emotional appealhope
Production tiersemi pro
Who picturedcandidate
Symbolsnone
Call to actionlearn more
Standout elementCandidate in casual blue polo standing in a rustic brewpub setting, reinforcing his everyman problem-solver identity
TacticThe ad leverages Hickenlooper's brewpub backstory as a relatable credibility bridge, pivoting to contrast his hands-on problem-solving ethos against Trump's pandemic failures to position him as a pragmatic fixer.

Where it ran (delivery by region)

Colorado100.0%

Who saw it (delivery)

18-24 · unknown 0.0%
45-54 · female 9.7%
65+ · unknown 0.1%
45-54 · unknown 0.1%
55-64 · unknown 0.1%
25-34 · male 12.6%
35-44 · male 14.0%
35-44 · female 14.7%
35-44 · unknown 0.2%
25-34 · female 10.0%
25-34 · unknown 0.1%
45-54 · male 9.8%
18-24 · female 2.9%
55-64 · female 6.6%
18-24 · male 4.3%
65+ · female 4.6%
65+ · male 4.4%
55-64 · male 5.8%
13-17 · unknown 0.0%

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