Louisiana Department of Treasury
27,125 Unclaimed Property checks totaling $4.8 million are being mailed out today following a data match to update addresses with LA Department of Revenue. Checks will be mailed to every parish in the state. If you get a check in your mailbox from the Louisiana Department of Treasury within the next week, it is real money and you can cash it right away. If you don't receive a check, you may still be owed unclaimed money. We can't return all money this way, but we can at least give back $4.8 million. Please go to LaCashClaim.org to check your name and file a claim.
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| Overall score | 48.5/100 |
| Spend / Reach / Long. / Eff. | 30.5 · 85.0 · 3.6 · 74.9 |
| Spend range | USD 800–899 |
| Impressions | 200,000 – 249,999 |
| CPM (≈ $/1k impr) | USD 3.78 |
| Est. audience size | — |
| Days live | 14 (2022-06-16 → 2022-06-30) |
| Created | 2022-06-16 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — John Fleming |
| Surfaced by | “senate:John Fleming” |
| Issue | other |
| Framing | informational |
| Message type | awareness |
| Emotional appeal | neutral |
| Production tier | unknown |
| Who pictured | none |
| Symbols | money cash |
| Call to action | none |
| Standout element | Facebook content-removed notice replacing the actual ad creative |
| Tactic | The ad is inaccessible due to a platform disclaimer violation, but the copy uses a public-service-style unclaimed property giveaway to generate goodwill and name recognition for the State Treasurer's office. |
| Louisiana | 100.0% |
| 65+ · unknown | 0.1% |
| 25-34 · female | 9.5% |
| 55-64 · unknown | 0.1% |
| 25-34 · unknown | 0.1% |
| 45-54 · male | 5.1% |
| 18-24 · female | 1.3% |
| 35-44 · male | 7.2% |
| 18-24 · male | 1.0% |
| 45-54 · female | 15.9% |
| 45-54 · unknown | 0.1% |
| 35-44 · female | 17.4% |
| 65+ · female | 12.6% |
| 55-64 · female | 16.5% |
| 25-34 · male | 5.6% |
| 65+ · male | 3.4% |
| 55-64 · male | 4.0% |
| 35-44 · unknown | 0.1% |
| 18-24 · unknown | 0.0% |