COTTON FOR SENATE, INC.
President Trump is the only thing standing between us and the liberal mob. LIKE to help us win the fight.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 51.2/100 |
| Spend / Reach / Long. / Eff. | 50.6 Β· 88.7 Β· 1.9 Β· 63.7 |
| Spend range | USD 5,000β5,999 |
| Impressions | 300,000 β 349,999 |
| CPM (β $/1k impr) | USD 16.92 |
| Est. audience size | 100,001 β 500,000 |
| Days live | 8 (2020-09-04 β 2020-09-12) |
| Created | 2020-09-04 |
| Creative variants | 1 body Β· 0 headline |
| Platforms | |
| Languages | en |
| Candidate | AR β Tom Cotton |
| Surfaced by | βsenate:Tom Cottonβ |
| Issue | crime safety |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | fear |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Dark, chaotic riot footage with partial ominous text about violence burned into the frame |
| Tactic | Fear-based mobilization tactic framing Trump as the sole protector against a violent leftist threat, with a low-friction social engagement CTA (Like) to build the page audience. |
| Wisconsin | 97.4% |
| Illinois | 2.2% |
| Unknown | 0.5% |
| 45-54 Β· unknown | 0.1% |
| 35-44 Β· unknown | 0.1% |
| 55-64 Β· female | 15.5% |
| 55-64 Β· male | 11.3% |
| 35-44 Β· male | 13.5% |
| 45-54 Β· female | 13.0% |
| 65+ Β· female | 16.5% |
| 35-44 Β· female | 8.3% |
| 45-54 Β· male | 14.1% |
| 65+ Β· male | 7.4% |
| 55-64 Β· unknown | 0.1% |
| 65+ Β· unknown | 0.1% |