MARQUITA BRADSHAW FOR U S SENATE
Marquita Bradshaw, a Tennessee native who has long tackled environmental issues, is looking to take her experience and passion to the United States Senate.
Thank you for the great write-up, Essence! Election Day is almost here. Let’s make #HERstory. 🗳✊🏾 #Bradshaw2020 #GoVoteTN “Bradshaw launched into a world of activism, founding the organization Youth Terminating Pollution to raise more awareness to the environmental issues in the community, and from there, continuing to just knock from door to door, until, as she puts it, it became a career.” http://bit.ly/MBforUS
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| Overall score | 18.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 24.3 · 0.0 · 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 – 999 |
| CPM (≈ $/1k impr) | USD 90.08 |
| Est. audience size | — |
| Days live | 1 (2020-08-04 → 2020-08-05) |
| Created | 2020-08-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | TN — Marquita Bradshaw |
| Surfaced by | “senate:Marquita Bradshaw” |
| Issue | energy environment |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Essence magazine quote lending third-party credibility to Bradshaw's grassroots environmental activism origin story |
| Tactic | The ad leverages earned media from a Black women's lifestyle publication to validate Bradshaw's authenticity and activism credentials, converting editorial coverage into persuasive social proof just before Election Day. |
| Tennessee | 100.0% |
| 18-24 · unknown | 0.7% |
| 25-34 · unknown | 0.1% |
| 65+ · female | 1.7% |
| 45-54 · female | 0.9% |
| 25-34 · male | 10.4% |
| 18-24 · female | 43.5% |
| 25-34 · female | 20.6% |
| 18-24 · male | 16.2% |
| 35-44 · female | 3.3% |
| 35-44 · male | 1.4% |
| 65+ · male | 0.4% |
| 55-64 · female | 0.5% |
| 55-64 · male | 0.1% |
| 45-54 · male | 0.1% |