HICKENLOOPER FOR COLORADO
If you care about protecting Colorado’s climate and keeping our planet livable for future generations, there’s only one choice in this Senate race.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 51.7/100 |
| Spend / Reach / Long. / Eff. | 50.6 · 88.7 · 3.6 · 63.7 |
| Spend range | USD 5,000–5,999 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 16.92 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 14 (2020-10-05 → 2020-10-19) |
| Created | 2020-10-05 |
| Creative variants | 1 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | CO — John Hickenlooper |
| Surfaced by | “senate:John Hickenlooper” |
| Issue | energy environment |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Video thumbnail with play button as the sole visual, putting full weight on the text copy to carry the message |
| Tactic | The ad uses values-based framing — 'if you care about climate' — to create an identity-driven appeal that positions Hickenlooper as the only logical choice for environmentally-conscious Colorado voters. |
| Colorado | 100.0% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 23.1% |
| 55-64 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · unknown | 0.1% |
| 35-44 · unknown | 0.1% |
| 65+ · unknown | 0.0% |
| 65+ · male | 1.7% |
| 65+ · female | 1.0% |
| 45-54 · female | 4.9% |
| 55-64 · male | 3.2% |
| 18-24 · female | 9.5% |
| 35-44 · female | 7.5% |
| 18-24 · male | 12.8% |
| 45-54 · male | 8.0% |
| 25-34 · female | 10.5% |
| 35-44 · male | 15.1% |
| 55-64 · female | 2.0% |
| 13-17 · unknown | 0.0% |