LYNCH FOR SENATE
Sign-Up For a GOP Only Primary
To the TRUE Republicans in South Carolina: Graham has been gaming our system to seize power. But together, we can take it back...
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| Overall score | 18.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 24.3 Β· 0.0 Β· 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 β 999 |
| CPM (β $/1k impr) | USD 90.08 |
| Est. audience size | 100 β 1,000 |
| Days live | 1 (2025-04-02 β 2025-04-02) |
| Created | 2025-04-02 |
| Creative variants | 1 body Β· 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC β Mark Lynch |
| Surfaced by | βsenate:Mark Lynchβ |
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | list building survey |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | sign petition |
| Standout element | Bold red banner at bottom demanding 'SIGN TO STOP DEMOCRATS FROM VOTING IN REPUBLICAN PRIMARIES' creates urgent call-to-action |
| Tactic | The ad uses an in-group purity appeal targeting 'TRUE Republicans,' framing election integrity as existential threat to energize base conservatives while attacking incumbent Lindsey Graham as a traitor enabling Democratic interference. |
| South Carolina | 100.0% |
| 35-44 Β· female | 2.0% |
| 35-44 Β· male | 1.0% |
| 45-54 Β· female | 5.1% |
| 45-54 Β· male | 3.0% |
| 55-64 Β· female | 13.1% |
| 55-64 Β· male | 9.1% |
| 65+ Β· female | 42.4% |
| 65+ Β· male | 23.2% |
| 65+ Β· unknown | 1.0% |