Jim Risch for US Senate US Inactive
JIM RISCH FOR U.S. SENATE COMMITTEE
Jim Risch for Senate
Keeping Idaho secure
Ad copy
Jim Risch is keeping Idaho secure. As Idaho’s Senator, Jim Risch worked alongside President Trump to secure the southern border and remove dangerous illegal immigrants from our country. Idaho is a special place – and Jim Risch is fighting to keep it that way.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 46.6/100 |
| Spend / Reach / Long. / Eff. | 53.9 · 78.0 · 1.1 · 53.5 |
| Spend range | USD 7,000–7,999 |
| Impressions | 100,000 – 124,999 |
| CPM (≈ $/1k impr) | USD 66.66 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 5 (2026-05-15 → 2026-05-20) |
| Created | 2026-05-15 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ID — Jim Risch |
| Surfaced by | “senate:Jim Risch for US Senate” |
🧠 AI analysis
| Issue | immigration |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | pride |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | border |
| Call to action | learn more |
| Standout element | Black video thumbnail with play button implying a forthcoming border security message |
| Tactic | The ad leverages Trump association and fear-adjacent language about 'dangerous illegal immigrants' to position Risch as a tough border security incumbent protecting Idaho's identity. |
Where it ran (delivery by region)
| Idaho | 100.0% |
Who saw it (delivery)
| 18-24 · female | 1.6% |
| 45-54 · male | 6.4% |
| 65+ · male | 14.7% |
| 65+ · female | 25.6% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 7.1% |
| 55-64 · female | 11.1% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 9.8% |
| 18-24 · male | 1.1% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 5.2% |
| 35-44 · female | 8.0% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 3.7% |
| 25-34 · female | 4.8% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.3% |
