JULIANA FOR ILLINOIS
Juliana is taking her fight for working families to Washington. Show your support by contributing to her grassroots campaign today.
It’s Gov. JB Pritzker — and I have an urgent ask. IL’s bold LG and my friend, Juliana Stratton, is running for Senate to take her fight for working families to Washington. But one of her opponents — backed by corporate PAC money and sitting on a $20 million war chest — just launched a massive ad buy to drown out her grassroots campaign. I believe in Juliana. I’ve watched her deliver real results for IL, and she’s exactly the kind of leader we need in the Senate. But she can’t win without you by her side. Juliana needs your support to stay competitive and fight back against the attacks headed her way. Will you chip in $15 today to help send proven leadership to Washington?
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 30.0/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 45.5 · 1.1 · 52.4 |
| Spend range | USD 300–399 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 77.68 |
| Est. audience size | — |
| Days live | 5 (2025-12-04 → 2025-12-09) |
| Created | 2025-12-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — Juliana Stratton |
| Surfaced by | “senate:Juliana Stratton” |
| Issue | jobs labor |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate, diverse crowd |
| Symbols | none |
| Call to action | donate |
| Standout element | Governor Pritzker standing alongside Stratton in a united front before a large diverse crowd with Chicago skyline backdrop, lending gubernatorial credibility |
| Tactic | The ad deploys a high-profile endorser voice (Gov. Pritzker) to trigger urgency and David-vs-Goliath framing, contrasting Stratton's grassroots campaign against a faceless corporate-PAC-funded opponent to motivate small-dollar donations. |
| Illinois | 22.5% |
| California | 9.7% |
| Florida | 6.9% |
| New York | 5.1% |
| Texas | 4.3% |
| Pennsylvania | 3.1% |
| Ohio | 3.0% |
| 18-24 · female | 0.2% |
| 45-54 · male | 3.0% |
| 65+ · male | 27.4% |
| 65+ · female | 40.8% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 8.1% |
| 55-64 · female | 8.9% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 3.1% |
| 18-24 · male | 0.6% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.0% |
| 35-44 · female | 1.1% |
| 25-34 · unknown | 0.3% |
| 25-34 · male | 1.8% |
| 25-34 · female | 1.3% |
| 18-24 · unknown | 0.2% |
| 65+ · unknown | 0.7% |