HICKENLOOPER FOR COLORADO
I've seen the devastating effects of climate change on our communities firsthand and passed laws to address increasingly threatening wildfires in Colorado. We need leaders in Washington who will fight to protect our public lands, not sell them off to the highest bidder.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 41.6/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 68.1 · 7.4 · 67.3 |
| Spend range | USD 400–499 |
| Impressions | 40,000 – 44,999 |
| CPM (≈ $/1k impr) | USD 10.58 |
| Est. audience size | — |
| Days live | 28 (2020-03-18 → 2020-04-15) |
| Created | 2020-03-18 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | CO — John Hickenlooper |
| Surfaced by | “senate:John Hickenlooper” |
| Issue | energy environment |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | empathy |
| Production tier | professional |
| Who pictured | candidate, workers labor |
| Symbols | farm rural |
| Call to action | learn more |
| Standout element | Candidate standing with a rancher among cattle on dry Colorado ranchland, visually anchoring the climate message in rural authenticity |
| Tactic | The ad uses place-based credibility — pairing Hickenlooper with a rancher on working land — to make an environmental argument feel locally grounded and personally experienced rather than ideological. |
| Colorado | 100.0% |
| 18-24 · unknown | 0.1% |
| 25-34 · male | 12.1% |
| 35-44 · unknown | 0.2% |
| 55-64 · unknown | 0.1% |
| 65+ · female | 6.4% |
| 55-64 · male | 5.5% |
| 45-54 · male | 9.0% |
| 55-64 · female | 8.4% |
| 35-44 · male | 11.6% |
| 65+ · unknown | 0.1% |
| 18-24 · male | 5.1% |
| 45-54 · female | 9.7% |
| 18-24 · female | 4.4% |
| 35-44 · female | 12.3% |
| 25-34 · female | 10.7% |
| 65+ · male | 4.2% |
| 25-34 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |