Roy Cooper US Inactive
Cooper for North Carolina
Our FIRST End-of-Quarter Deadline!
Help Roy Cooper flip NC blue.
Ad copy
I need your help. Pundits, pollsters, and our opponents are about to see our fundraising numbers, and we need to show them we have the momentum to win. Our first end-of-quarter filing deadline of this campaign is on Sept. 30. Your immediate support will go a long way. Give whatever fits in your budget today.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 48.0/100 |
| Spend / Reach / Long. / Eff. | 44.9 · 81.7 · 3.0 · 62.5 |
| Spend range | USD 3,000–3,499 |
| Impressions | 150,000 – 174,999 |
| CPM (≈ $/1k impr) | USD 20.0 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 12 (2025-09-19 → 2025-10-01) |
| Created | 2025-09-19 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold red CTA button with deadline-driven imperative text anchoring the bottom of the frame |
| Tactic | Classic end-of-quarter urgency fundraising tactic leveraging social proof pressure — 'pundits and opponents are watching' — to motivate low-dollar donors with a fear-of-missing-out psychological trigger. |
Where it ran (delivery by region)
| North Carolina | 100.0% |
Who saw it (delivery)
| 18-24 · female | 0.5% |
| 45-54 · male | 9.0% |
| 65+ · male | 13.6% |
| 65+ · female | 18.4% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 11.1% |
| 55-64 · female | 13.7% |
| 45-54 · unknown | 0.2% |
| 45-54 · female | 11.3% |
| 18-24 · male | 0.5% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 6.8% |
| 35-44 · female | 7.7% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 2.8% |
| 25-34 · female | 3.5% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.4% |
