MCLAUGHLIN FOR MONTANA
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
You can hear the chickadees in the background. The birds do not have a voice in our elections, our policies, or our budgets. But every day, they remind us what is worth protecting β clean water, our public land, and strong communities. This campaign is about preserving the future we share together. That work requires people willing to step forward with compassion, courage, and action. I am willing to do the work and would love your support. If you believe in building a healthier, more hopeful future for Montana families and the places we love, please consider making a donation today. Even the birds are counting on us now. Chip in $5 today or whatever you can afford.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
Supporting our families and environment.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 18.9/100 |
| Spend / Reach / Long. / Eff. | 0.0 Β· 24.3 Β· 0.0 Β· 51.2 |
| Spend range | <USD 99 |
| Impressions | 100 β 999 |
| CPM (β $/1k impr) | USD 90.08 |
| Est. audience size | β |
| Days live | 1 (2026-05-09 β 2026-05-10) |
| Created | 2026-05-08 |
| Creative variants | 9 body Β· 9 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT β Kate Mclaughlin |
| Surfaced by | βsenate:Kate Mclaughlinβ |
| Issue | energy environment |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | unknown |
| Who pictured | none |
| Symbols | family |
| Call to action | none |
| Standout element | blank white image with no visible creative content |
| Tactic | The repetitive 'Families First' messaging attempts to hammer a values-based brand identity linking family welfare and environmental stewardship, but the blank image severely undermines any visual persuasion. |
| Montana | 13.6% |
| California | 9.4% |
| Texas | 8.0% |
| Washington | 5.1% |
| New York | 3.9% |
| Florida | 3.7% |
| Oregon | 3.3% |
| 25-34 Β· female | 3.1% |
| 25-34 Β· male | 8.0% |
| 35-44 Β· female | 2.7% |
| 35-44 Β· male | 7.8% |
| 35-44 Β· unknown | 0.6% |
| 45-54 Β· female | 3.3% |
| 45-54 Β· male | 4.1% |
| 55-64 Β· female | 7.6% |
| 55-64 Β· male | 8.6% |
| 55-64 Β· unknown | 0.4% |
| 65+ Β· female | 24.8% |
| 65+ Β· male | 28.5% |
| 65+ Β· unknown | 0.4% |