John Deaton for Senate Inc.
Meet John Deaton- Father, Cancer Survivor, Veteran, Trial Lawyer
Meet John Deaton- Father, Cancer Survivor, Veteran, Trial Lawyer
For too long, politicians in Washington have failed to act, and under Elizabeth Warrenβs watch the problem has exploded. There are no winners under the immigration policies supported by Senator Warren.
For too long, politicians in Washington have failed to act, and under Elizabeth Warrenβs watch the problem has exploded. There are no winners under the immigration policies supported by Senator Warren.
β View in Meta Ad Library (the live creative β image/video/layout)
| Overall score | 53.4/100 |
| Spend / Reach / Long. / Eff. | 38.3 Β· 94.0 Β· 5.0 Β· 76.2 |
| Spend range | USD 1,500β1,999 |
| Impressions | 500,000 β 599,999 |
| CPM (β $/1k impr) | USD 3.18 |
| Est. audience size | 500,001 β 1,000,000 |
| Days live | 19 (2024-08-08 β 2024-08-27) |
| Created | 2024-08-08 |
| Creative variants | 2 body Β· 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA β John Deaton |
| Surfaced by | βsenate:John Deatonβ |
| Issue | immigration |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | border |
| Call to action | vote |
| Standout element | Candidate standing in front of a border wall, directly implicating the opponent through setting |
| Tactic | The ad uses a contrast attack framing β placing the candidate physically at the border wall to embody accountability while blaming Warren for policy failure, driving urgency to vote on September 3rd. |
| Massachusetts | 100.0% |
| 25-34 Β· female | 45.3% |
| 35-44 Β· female | 50.4% |
| 45-54 Β· female | 4.3% |