Melissa Brown Blaeuer and Pamela Fadden for Assembly
WE THE PEOPLE representation for Butler North Caldwell West Caldwell Fairfield Jefferson Kinnelon Lincoln Park Morris Plains Montville Parsippany-Troy Hills Rockaway Township Verona West Milford
Do you have any idea what Barranco is talking about on these posts on his campaign web site? 🥴 "Phosphoresent" client relationships, "dramatically myocardinated platforms" and "assertive e-enabled frictionless technology vis-a-vis tactical infomediaries" and all. "Enthusiastically revolutionize intermandateds" indeed... He looks off the rails to us. Melissa and Pamela have a clear sense of the here and now. They see clearly what has gone terribly wrong and that equality, liberty and freedom begin with a people-first, inclusive focus and bottom-up economic stability. We all win when we focus on what really matters. Solving real problems. Not making them up. Learn more. https://www.MelAndPam4LD26.com
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 37.3/100 |
| Spend / Reach / Long. / Eff. | 27.6 · 61.7 · 0.3 · 59.7 |
| Spend range | USD 600–699 |
| Impressions | 20,000 – 24,999 |
| CPM (≈ $/1k impr) | USD 28.87 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 2 (2021-10-31 → 2021-11-02) |
| Created | 2021-10-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | VA — Pamela Brown |
| Surfaced by | “senate:Pamela Brown” |
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | diy amateur |
| Who pictured | none |
| Symbols | none |
| Call to action | none |
| Standout element | Facebook's content-removed disclaimer replacing the actual ad, exposing a compliance failure |
| Tactic | The ad mocks the opponent's apparent use of corporate buzzword gibberish to paint him as incompetent and out-of-touch, but the strategy is undermined by a disclaimer violation that caused Facebook to remove the content entirely. |
| New Jersey | 99.8% |
| New York | 0.2% |
| Unknown | 0.0% |
| 55-64 · unknown | 0.1% |
| 45-54 · unknown | 0.2% |
| 65+ · unknown | 0.1% |
| 18-24 · male | 5.5% |
| 18-24 · female | 6.4% |
| 55-64 · male | 3.6% |
| 65+ · female | 4.4% |
| 25-34 · female | 18.1% |
| 35-44 · male | 9.9% |
| 65+ · male | 2.4% |
| 45-54 · female | 8.0% |
| 45-54 · male | 5.7% |
| 25-34 · male | 16.7% |
| 35-44 · female | 12.5% |
| 18-24 · unknown | 0.1% |
| 55-64 · female | 5.9% |
| 25-34 · unknown | 0.2% |
| 35-44 · unknown | 0.2% |