Roy Cooper US Inactive
Cooper for North Carolina
Our FIRST End-of-Quarter Deadline!
Help Roy Cooper flip NC blue.
Ad copy
I need your help. Pundits, pollsters, and our opponents are about to see our fundraising numbers, and we need to show them we have the momentum to win. Our first end-of-quarter filing deadline of this campaign is on Sept. 30. Your immediate support will go a long way. Give whatever fits in your budget today.
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 51.5/100 |
| Spend / Reach / Long. / Eff. | 59.4 · 87.0 · 3.0 · 56.4 |
| Spend range | USD 10,000–14,999 |
| Impressions | 250,000 – 299,999 |
| CPM (≈ $/1k impr) | USD 45.45 |
| Est. audience size | — |
| Days live | 12 (2025-09-19 → 2025-10-01) |
| Created | 2025-09-19 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NC — Roy Cooper |
| Surfaced by | “senate:Roy Cooper” |
🧠 AI analysis
| Issue | other |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold red CTA button with deadline-driven imperative text anchoring the bottom of the frame |
| Tactic | Classic end-of-quarter urgency fundraising tactic leveraging social proof pressure — 'pundits and opponents are watching' — to motivate low-dollar donors with a fear-of-missing-out psychological trigger. |
Where it ran (delivery by region)
| North Carolina | 50.5% |
| South Carolina | 5.2% |
| Virginia | 5.0% |
| Florida | 4.1% |
| Georgia | 2.9% |
| New York | 2.8% |
| California | 2.7% |
Who saw it (delivery)
| 18-24 · female | 0.1% |
| 45-54 · male | 4.1% |
| 65+ · male | 22.7% |
| 65+ · female | 35.1% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 9.3% |
| 55-64 · female | 13.2% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 6.1% |
| 18-24 · male | 0.2% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.4% |
| 35-44 · female | 3.5% |
| 25-34 · unknown | 0.0% |
| 25-34 · male | 0.8% |
| 25-34 · female | 1.2% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.7% |
