FRIENDS OF SHERROD BROWN
I've never backed down from calling out corporate greed, and I'm fighting to cut costs for Ohioans.
I've never backed down from calling out corporate greed, and I'm fighting to cut costs for Ohioans.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 57.7/100 |
| Spend / Reach / Long. / Eff. | 63.0 · 100.0 · 4.4 · 63.5 |
| Spend range | USD 15,000–19,999 |
| Impressions | 1,000,000 – 0 |
| CPM (≈ $/1k impr) | USD 17.5 |
| Est. audience size | 500,001 – 1,000,000 |
| Days live | 17 (2024-05-07 → 2024-05-24) |
| Created | 2024-05-07 |
| Creative variants | 2 body · 2 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | OH — Sherrod Brown |
| Surfaced by | “senate:Sherrod Brown” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | bold red 'SHRINKFLATION' text dominating the image center alongside a news citation from The Hill |
| Tactic | The ad leverages a populist anti-corporate frame by pairing an authoritative image of Brown with a news-sourced headline, positioning him as a fighter for everyday Ohioans against corporate greed. |
| Ohio | 100.0% |
| Unknown | 0.0% |
| 35-44 · female | 8.3% |
| 25-34 · unknown | 0.0% |
| 45-54 · unknown | 0.1% |
| 18-24 · male | 1.0% |
| 65+ · unknown | 0.2% |
| 35-44 · unknown | 0.1% |
| 55-64 · unknown | 0.1% |
| 18-24 · female | 1.8% |
| 25-34 · female | 4.5% |
| 55-64 · female | 12.6% |
| 45-54 · female | 9.9% |
| 25-34 · male | 3.8% |
| 45-54 · male | 9.2% |
| 35-44 · male | 7.9% |
| 65+ · female | 18.9% |
| 55-64 · male | 10.2% |
| 65+ · male | 11.3% |
| 18-24 · unknown | 0.0% |