FRIENDS OF RAJA FOR CONGRESS
You can just call me Raja, in congress I’ll always stand up for you and take on special interests to lower costs and protect reproductive freedom.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 54.1/100 |
| Spend / Reach / Long. / Eff. | 59.4 · 88.7 · 10.7 · 57.6 |
| Spend range | USD 10,000–14,999 |
| Impressions | 300,000 – 349,999 |
| CPM (≈ $/1k impr) | USD 38.46 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 40 (2022-09-30 → 2022-11-09) |
| Created | 2022-09-29 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IL — S Krishnamoorthi |
| Surfaced by | “senate:S Krishnamoorthi” |
| Issue | abortion |
| Framing | positive candidate |
| Message type | persuasion |
| Emotional appeal | hope |
| Production tier | professional |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | three men in matching red-and-white striped barbershop quartet costumes laughing exuberantly, creating a disarmingly fun and memorable visual |
| Tactic | The quirky, high-energy barbershop-style imagery creates an approachable, memorable brand moment that makes the candidate's name and platform feel warm and distinct while softening the policy pitch on reproductive freedom and cost relief. |
| Illinois | 99.8% |
| Wisconsin | 0.0% |
| Florida | 0.0% |
| Kentucky | 0.0% |
| Texas | 0.0% |
| Michigan | 0.0% |
| Arizona | 0.0% |
| 13-17 · female | 0.0% |
| 45-54 · female | 12.4% |
| 65+ · unknown | 0.2% |
| 18-24 · male | 2.0% |
| 55-64 · unknown | 0.2% |
| 25-34 · female | 9.4% |
| 25-34 · unknown | 0.1% |
| 55-64 · male | 5.8% |
| 25-34 · male | 6.6% |
| 65+ · female | 10.9% |
| 35-44 · unknown | 0.3% |
| 55-64 · female | 10.5% |
| 65+ · male | 5.4% |
| 35-44 · male | 9.4% |
| 35-44 · female | 15.4% |
| 45-54 · male | 8.3% |
| 18-24 · female | 2.8% |
| 45-54 · unknown | 0.2% |
| 18-24 · unknown | 0.0% |