πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
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Bill Redpath for Congress US Inactive

REDPATH FOR CONGRESS COMMITTEE

ad creative

Ad copy

https://www.wtsp.com/article/news/politics/elections/what-is-and-how-does-maine-ranked-choice-voting-work/97-e7964e06-a087-4b79-97cc-7f053c294248

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score8.3/100
Spend / Reach / Long. / Eff.0.0 Β· 0.0 Β· 0.0 Β· 33.3
Spend range<USD 99
Impressions0 – 99
CPM (β‰ˆ $/1k impr)USD 1000.0
Est. audience size100,001 – 500,000
Days live1 (2020-10-10 β†’ 2020-10-10)
Created2020-10-10
Creative variants1 body Β· 0 headline
Platformsfacebook, instagram
Languagesen
CandidateOH β€” William Redpath
Surfaced byβ€œsenate:William Redpath”

🧠 AI analysis

Issuedemocracy elections
Framinginformational
Message typeawareness
Emotional appealneutral
Production tierunknown
Who picturednone
Symbolsnone
Call to actionnone
Standout elementblank white image with only a news URL as the ad copy
TacticThe ad relies entirely on a linked news article about ranked-choice voting to inform voters, with no visual creative whatsoever, suggesting an organic share-style awareness tactic rather than paid persuasion.

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