Phillip Rench for Maine US Inactive
PHILLIP RENCH FOR US SENATE CAMPAIGN
Susan Collins has been a fixture in Washington for decades. Could a political outsider finally oust her? - The Boston Globe
The Republican senator from Maine has put down challenges from a variety of Democrats over the years. These three nonpoliticians hope to break the cycle.
Ad copy
"Rench, who is largely self-funding his campaign, says he’s focused for now on finding the right policies. “The election is going to be about who has the best economic plan for the state of Maine,” he said. “And if it’s not better than the current standard, then you’re gonna have a sixth-term Susan Collins.”
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 31.2/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 51.9 · 1.1 · 71.7 |
| Spend range | <USD 99 |
| Impressions | 8,000 – 8,999 |
| CPM (≈ $/1k impr) | USD 5.82 |
| Est. audience size | — |
| Days live | 5 (2025-09-17 → 2025-09-22) |
| Created | 2025-09-17 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | ME — Phillip Rench |
| Surfaced by | “senate:Phillip Rench” |
🧠 AI analysis
| Issue | economy taxes |
| Framing | contrast comparison |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | candidate |
| Symbols | none |
| Call to action | none |
| Standout element | Boston Globe news article screenshot lending third-party media credibility to the outsider challenger narrative |
| Tactic | The ad leverages a Boston Globe news article as borrowed credibility, framing three political outsiders as viable threats to a six-term incumbent while using Rench's own economic-focused quote to establish issue contrast without direct attack. |
Where it ran (delivery by region)
| Maine | 100.0% |
Who saw it (delivery)
| 18-24 · female | 0.3% |
| 45-54 · male | 4.2% |
| 65+ · male | 27.2% |
| 65+ · female | 34.0% |
| 55-64 · unknown | 0.1% |
| 55-64 · male | 12.5% |
| 55-64 · female | 9.4% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 2.7% |
| 18-24 · male | 1.1% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 3.1% |
| 35-44 · female | 1.3% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 2.3% |
| 25-34 · female | 0.7% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.6% |
