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Bluejay Rising US Inactive

Bluejay Rising

ad creative

Help us organize >

Ad copy

Political campaigns are exciting because they’re urgent, and the impact is quick to see, but we also need a more strategic investment in building up the working-class electorate. The 2024 election reflects what happens when we ignore the bread-and-butter issues working families care about. Bluejay Rising is a West Virginia community organization born out of Zach Shrewsbury's community-service-centric senatorial campaign. West Virginians are resilient, resourceful, and caring people who deserve to lead and decide the future of their own communities. Join us in building a movement rooted in courage, protection, kindness, determination, selflessness, resilience, and hope. Zach Shrewsbury Executive Director, Bluejay Rising

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score33.2/100
Spend / Reach / Long. / Eff.23.7 · 50.6 · 4.1 · 54.3
Spend rangeUSD 400–499
Impressions7,000 – 7,999
CPM (≈ $/1k impr)USD 59.94
Est. audience size
Days live16 (2025-12-20 → 2026-01-05)
Created2025-12-20
Creative variants1 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateWV — Zachary Shrewsbury
Surfaced by“senate:Zachary Shrewsbury”

🧠 AI analysis

Issuejobs labor
Framingpositive candidate
Message typeawareness
Emotional appealhope
Production tiersemi pro
Who picturednone
Symbolsnone
Call to actionnone
Standout elementblank white image with no visual content whatsoever
TacticThe ad relies entirely on text copy to build a community-organizing narrative around bread-and-butter economic issues, with no visual reinforcement of the message.

Where it ran (delivery by region)

West Virginia12.3%
Virginia10.3%
California8.5%
Pennsylvania6.9%
New York4.9%
Maryland4.8%
Ohio4.3%

Who saw it (delivery)

18-24 · female 0.0%
45-54 · male 3.5%
65+ · male 34.2%
65+ · female 33.4%
55-64 · unknown 0.4%
55-64 · male 9.6%
55-64 · female 9.5%
45-54 · unknown 0.1%
45-54 · female 2.9%
18-24 · male 0.3%
35-44 · unknown 0.1%
35-44 · male 1.8%
35-44 · female 1.2%
25-34 · unknown 0.1%
25-34 · male 1.2%
25-34 · female 0.5%
18-24 · unknown 0.0%
65+ · unknown 1.3%

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