Office of Congresswoman Julia Letlow
Record inflation strikes again! According to the Joint Economic Committee Republicans, average Louisiana families are spending $884 more per month under President Biden's policies to purchase the same basket of goods and services as they were in 2021.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 44.1/100 |
| Spend / Reach / Long. / Eff. | 21.0 · 66.9 · 20.4 · 68.2 |
| Spend range | USD 300–399 |
| Impressions | 35,000 – 39,999 |
| CPM (≈ $/1k impr) | USD 9.32 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 75 (2024-04-16 → 2024-06-30) |
| Created | 2024-04-16 |
| Creative variants | 1 body · 1 headline |
| Platforms | |
| Languages | en |
| Candidate | LA — Julia Letlow |
| Surfaced by | “senate:Julia Letlow” |
| Issue | economy taxes |
| Framing | positive candidate |
| Message type | awareness |
| Emotional appeal | anger |
| Production tier | professional |
| Who pictured | candidate |
| Symbols | us flag, capitol statue, money cash |
| Call to action | learn more |
| Standout element | Large bold dollar figure '$20,369 MORE' dominating the top of the image card to make inflation personal and tangible |
| Tactic | The ad uses a specific, sourced dollar figure to make abstract inflation statistics feel personally costly to Louisiana families, framing Letlow as their champion against Biden's economic policies. |
| Louisiana | 99.9% |
| Texas | 0.0% |
| Mississippi | 0.0% |
| Florida | 0.0% |
| Tennessee | 0.0% |
| Unknown | 0.0% |
| Indiana | 0.0% |
| 18-24 · unknown | 0.0% |
| 35-44 · female | 4.8% |
| 65+ · unknown | 0.2% |
| 25-34 · female | 2.0% |
| 55-64 · unknown | 0.2% |
| 65+ · male | 16.5% |
| 55-64 · female | 14.4% |
| 55-64 · male | 13.0% |
| 35-44 · male | 5.8% |
| 25-34 · unknown | 0.0% |
| 45-54 · male | 9.1% |
| 65+ · female | 21.0% |
| 45-54 · female | 8.3% |
| 18-24 · male | 0.8% |
| 25-34 · male | 3.2% |
| 18-24 · female | 0.3% |
| 35-44 · unknown | 0.1% |
| 45-54 · unknown | 0.1% |