TEAM GRAHAM, INC.
We live in an America in 2024 where there is no regulatory body dealing with the most profitable, biggest companies in the world. They can’t be sued-and there is not one meaningful law on the books to protect that American consumer. It’s high time for a change.
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| Overall score | 43.2/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 73.9 · 3.6 · 71.5 |
| Spend range | USD 400–499 |
| Impressions | 70,000 – 79,999 |
| CPM (≈ $/1k impr) | USD 5.99 |
| Est. audience size | 100,001 – 500,000 |
| Days live | 14 (2024-01-31 → 2024-02-14) |
| Created | 2024-01-31 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | SC — Lindsey Graham |
| Surfaced by | “senate:SC — Lindsey Graham” |
| Issue | crime safety |
| Framing | contrast comparison |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | candidate, opponent |
| Symbols | capitol statue |
| Call to action | none |
| Standout element | MSNBC Breaking News chyron juxtaposing a stoic Zuckerberg against a gesticulating Graham mid-argument |
| Tactic | Leverages earned media credibility from a real MSNBC broadcast to cast Graham as a tough accountability champion against Big Tech, using child exploitation as an emotionally potent hook to drive bipartisan appeal. |
| South Carolina | 100.0% |
| 25-34 · unknown | 0.0% |
| 25-34 · female | 1.5% |
| 18-24 · male | 0.4% |
| 55-64 · unknown | 0.2% |
| 65+ · unknown | 0.2% |
| 18-24 · female | 0.1% |
| 65+ · male | 17.0% |
| 45-54 · male | 10.8% |
| 35-44 · female | 4.9% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 8.1% |
| 65+ · female | 19.6% |
| 45-54 · female | 7.8% |
| 55-64 · male | 13.7% |
| 55-64 · female | 11.4% |
| 25-34 · male | 4.0% |
| 45-54 · unknown | 0.1% |