Office of Congresswoman Julia Letlow
Republican Louisiana Congressman Garret Graves is a co-author of a bill that would remove the Social Security penalty for government pensioners.
ICYMI: We’re close to finally forcing a vote on the legislation to repeal WEP and GPO. Read more ⬇️ about our efforts to address this critically important issue for #LA05.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 38.0/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 63.8 · 0.6 · 64.0 |
| Spend range | USD 400–499 |
| Impressions | 25,000 – 29,999 |
| CPM (≈ $/1k impr) | USD 16.35 |
| Est. audience size | 10,001 – 50,000 |
| Days live | 3 (2022-07-31 → 2022-08-03) |
| Created | 2022-07-31 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | LA — Julia Letlow |
| Surfaced by | “senate:Julia Letlow” |
| Issue | social security medicare |
| Framing | issue advocacy |
| Message type | awareness |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | learn more |
| Standout element | Embedded news article screenshot lending third-party credibility to the WEP/GPO repeal effort |
| Tactic | The ad leverages a news article screenshot to borrow credibility and signal legislative progress, creating urgency among government retirees who stand to benefit from WEP and GPO repeal. |
| Louisiana | 99.8% |
| Mississippi | 0.1% |
| Arkansas | 0.1% |
| 25-34 · unknown | 0.0% |
| 65+ · male | 18.4% |
| 18-24 · unknown | 0.0% |
| 45-54 · unknown | 0.0% |
| 55-64 · unknown | 0.1% |
| 25-34 · male | 1.0% |
| 35-44 · male | 1.2% |
| 45-54 · male | 3.1% |
| 45-54 · female | 4.9% |
| 18-24 · male | 0.6% |
| 55-64 · female | 15.1% |
| 65+ · female | 44.0% |
| 55-64 · male | 7.8% |
| 35-44 · female | 1.8% |
| 18-24 · female | 0.6% |
| 65+ · unknown | 0.3% |
| 25-34 · female | 1.1% |
| 35-44 · unknown | 0.0% |