📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Perkins for US Senate US Inactive

Jo Rae Perkins

ad creative

Jo Rae Perkins for U.S. Senate – Oregon Candidate for United States Senate

"You deserve a U.S. Senator in DC, who stands tall for their country and will deliver on their word; A “Main Street American” just like you. I am a hard-working, hard-hitting Oregonian with Heartland Values and I take my vows very, very seriously. I pledge to honor my Oath of Office and keep all...

Ad copy

I will be on the Rob Taylor Report today. Listen live at https://us7.maindigitalstream.com/4194/ or go to KWRO.com and click on the listen live link. #PerkinsforUSSenate

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score23.3/100
Spend / Reach / Long. / Eff.0.0 · 34.4 · 0.0 · 58.7
Spend range<USD 99
Impressions1,000 – 1,999
CPM (≈ $/1k impr)USD 33.01
Est. audience size
Days live1 (2022-05-16 → 2022-05-17)
Created2022-05-16
Creative variants1 body · 1 headline
Platformsfacebook
Languagesen
CandidateOR — Jo Perkins
Surfaced by“senate:Jo Perkins”

🧠 AI analysis

Issueother
Framinginformational
Message typeawareness
Emotional appealneutral
Production tierdiy amateur
Who picturednone
Symbolsnone
Call to actionnone
Standout elementBlank white image with no visual content whatsoever
TacticThis is a bare-minimum awareness post driving listeners to a radio appearance via a direct link, relying entirely on the candidate's existing audience rather than any visual persuasion.

Where it ran (delivery by region)

Oregon100.0%

Who saw it (delivery)

55-64 · unknown 0.2%
55-64 · male 14.9%
45-54 · unknown 0.2%
55-64 · female 8.8%
65+ · male 27.4%
35-44 · female 3.1%
45-54 · male 9.8%
65+ · female 17.8%
25-34 · male 4.3%
35-44 · unknown 0.5%
35-44 · male 6.4%
65+ · unknown 0.5%
18-24 · female 0.1%
18-24 · male 0.5%
25-34 · female 0.7%
45-54 · female 4.5%
25-34 · unknown 0.1%

Similar ads (same issue, matching framing or emotional appeal)

Amy McGrath
KY — Amy Mcgrath 134d live
Representative Kevin Hern
OK — Kevin Hern 206d live
Raja for Congress
IL — S Krishnamoorthi 195d live
Amy McGrath
KY — Amy Mcgrath 27d live
Amy McGrath
KY — Amy Mcgrath 5d live
Janet Mills
ME — Janet Mills 28d live
Pete Ricketts
NE — Pete Ricketts 48d live
John M. Schroder Louisiana State Treasurer
LA — John Fleming 24d live