Chuck Morse for NH US Inactive
Chuck Morse for NH
Ad copy
Kelly Ayotte voted with Barack Obama over 260 times, and by the end of her term, she had one of the most liberal voting records for a “Republican” in the U.S. Senate. Kelly tries to talk the talk, but she can’t walk back her voting record. #NHGov #NHPolitics
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 28.5/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 45.5 · 1.4 · 67.0 |
| Spend range | <USD 99 |
| Impressions | 4,000 – 4,999 |
| CPM (≈ $/1k impr) | USD 11.0 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 6 (2024-08-26 → 2024-09-01) |
| Created | 2024-08-24 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | NH — Chuck Morse |
| Surfaced by | “senate:Chuck Morse” |
🧠 AI analysis
| Issue | democracy elections |
| Framing | attack opponent |
| Message type | persuasion |
| Emotional appeal | anger |
| Production tier | semi pro |
| Who pictured | opponent, candidate |
| Symbols | none |
| Call to action | learn more |
| Standout element | Ransom-note style cutout lettering spelling 'MISSING' with magnifying glass revealing photo of Ayotte alongside Obama |
| Tactic | The ad uses a 'missing facts' detective framing to link the Republican opponent to Obama, weaponizing her bipartisan voting record as evidence of ideological betrayal to GOP primary voters. |
Where it ran (delivery by region)
| New Hampshire | 99.8% |
| Unknown | 0.2% |
Who saw it (delivery)
| 25-34 · female | 0.8% |
| 55-64 · female | 11.9% |
| 18-24 · male | 0.7% |
| 55-64 · unknown | 0.2% |
| 65+ · unknown | 0.4% |
| 25-34 · male | 1.9% |
| 45-54 · female | 4.2% |
| 65+ · female | 21.5% |
| 55-64 · male | 19.4% |
| 45-54 · male | 8.5% |
| 35-44 · male | 2.8% |
| 65+ · male | 25.7% |
| 35-44 · female | 1.2% |
| 18-24 · female | 0.3% |
| 35-44 · unknown | 0.1% |
| 45-54 · unknown | 0.2% |
