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Graham Platner US Inactive

GRAHAM FOR MAINE

ad creative

Oyster farmer Graham Platner seeks to bring a new perspective to US Senate

Graham Platner, a Maine oyster farmer and military veteran, is looking to shake up how politics are played in Washington. The Democratic candidate has his sights set on the U.S. Senate seat held by Republican Sen. Susan Collins.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score51.2/100
Spend / Reach / Long. / Eff.47.8 · 90.1 · 0.3 · 66.7
Spend rangeUSD 4,000–4,499
Impressions350,000 – 399,999
CPM (≈ $/1k impr)USD 11.33
Est. audience size
Days live2 (2026-06-09 → 2026-06-11)
Created2026-06-08
Creative variants0 body · 1 headline
Platformsfacebook, instagram
Languagesen
CandidateME — Graham Platner
Surfaced by“senate:Graham Platner”

🧠 AI analysis

Issuecandidate character bio
Framingpositive candidate
Message typeawareness
Emotional appealempathy
Production tiersemi pro
Who picturedcandidate, veterans military
Symbolsfarm rural
Call to actionlearn more
Standout elementCandidate in work clothes outdoors with oyster farming equipment, conveying authentic blue-collar identity
TacticBorrowed credibility tactic: leverages a local news outlet (WMTW) story to frame the candidate as an outsider change-agent, lending third-party authenticity to his everyman farmer-veteran narrative.

Where it ran (delivery by region)

California11.9%
Texas9.0%
Florida6.5%
New York5.2%
Pennsylvania4.0%
North Carolina3.7%
Ohio3.7%

Who saw it (delivery)

18-24 · female 5.6%
45-54 · unknown 0.1%
Unknown · female 0.0%
65+ · unknown 0.1%
65+ · male 16.4%
65+ · female 8.0%
55-64 · unknown 0.1%
55-64 · male 8.3%
55-64 · female 2.5%
45-54 · male 6.5%
18-24 · male 16.3%
45-54 · female 1.7%
35-44 · unknown 0.1%
35-44 · male 9.6%
35-44 · female 2.3%
25-34 · unknown 0.2%
25-34 · male 17.7%
25-34 · female 4.1%
18-24 · unknown 0.3%
Unknown · male 0.0%

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