📌 The Swipe File

political ad inspiration · sourced from Meta Ad Library 📊 Analytics ⚖ Compare 📄 Playbook 🔑 Access
← back to library

Peggy Flanagan US Inactive

Peggy Flanagan for Minnesota

ad creative

Donate to Peggy Flanagan for U.S. Senate

Donate to Peggy Flanagan for U.S. Senate

Ad copy

There are only FOUR moms with kids in the Senate. If you’re ready to see that change, pitch in to send this mom to the U.S. Senate >>
We are less than 100 days from our election. We just learned that this is likely to be the most expensive race ever in Minnesota history - and your support has never been more important. Can you pitch in before my critical deadline?

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score32.4/100
Spend / Reach / Long. / Eff.17.4 · 50.6 · 2.8 · 58.7
Spend rangeUSD 200–299
Impressions7,000 – 7,999
CPM (≈ $/1k impr)USD 33.27
Est. audience size
Days live11 (2026-06-08 → 2026-06-19)
Created2026-06-08
Creative variants2 body · 2 headline
Platformsfacebook, instagram
Languages
CandidateMN — Peggy Flanagan
Surfaced by“senate:Peggy Flanagan”

🧠 AI analysis

Issuecandidate character bio
Framingpositive candidate
Message typefundraising
Emotional appealempathy
Production tiersemi pro
Who picturedcandidate
Symbolsfamily
Call to actiondonate
Standout elementCandidate's direct, composed gaze paired with the striking 'only FOUR moms' scarcity framing in the copy
TacticUses identity-based representation appeal — highlighting the rarity of Senate moms — to convert emotional solidarity into urgent fundraising action before a deadline.

Where it ran (delivery by region)

Minnesota86.1%
California1.5%
Wisconsin1.4%
North Dakota0.8%
New York0.7%
Texas0.7%
Washington0.7%

Who saw it (delivery)

18-24 · female 1.2%
45-54 · male 6.9%
65+ · male 11.8%
65+ · female 17.8%
55-64 · unknown 0.1%
55-64 · male 3.2%
55-64 · female 5.5%
45-54 · unknown 0.5%
45-54 · female 13.0%
18-24 · male 1.6%
35-44 · unknown 0.6%
35-44 · male 8.5%
35-44 · female 14.6%
25-34 · unknown 0.4%
25-34 · male 6.5%
25-34 · female 7.5%
18-24 · unknown 0.1%
65+ · unknown 0.5%

Similar ads (same issue, matching framing or emotional appeal)

Graham Platner
ME — Graham Platner 118d live
Graham Platner
ME — Graham Platner 57d live
Peggy Flanagan
MN — Peggy Flanagan 175d live
Ty Pinkins for Mississippi
MS — Ty Pinkins 188d live
John Deaton for US Senate
MA — John Deaton 52d live
Colin Allred
TX — Colin Allred 34d live
Mary Peltola
AK — Mary Peltola 41d live
James Talarico
TX — James Talarico 25d live