SETH BODNAR FOR MONTANA
Seth Bodnar is a Green Beret, business leader, and former president of the University of Montana running for the U.S. Senate to be an independent voice for Montana. Seth is guided by a lifelong commitment to duty, honor, and country.
Hey folks, I’m Seth Bodnar, and I just launched my campaign for U.S. Senate against Steve Daines here in Montana. Listen, if we’re going to flip this seat, we can’t just run the same old, tired kind of campaign. We need something different — and that’s what I’m offering. I’m a Green Beret, a businessman and an educator. I’m in this race to fight for working families, and I’m not afraid to stand up to anyone — Democrat or Republican — who stands in their way. I’m sick of politicians who pit us against each other while they line their own pockets. If you are too, then I’m humbly asking you to chip in today and become a founding donor of our campaign here in Montana — because we’re building something important, and I would love for you to be a part of it.
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 31.6/100 |
| Spend / Reach / Long. / Eff. | 23.7 · 49.2 · 0.3 · 53.2 |
| Spend range | USD 400–499 |
| Impressions | 6,000 – 6,999 |
| CPM (≈ $/1k impr) | USD 69.16 |
| Est. audience size | — |
| Days live | 2 (2026-03-04 → 2026-03-06) |
| Created | 2026-03-04 |
| Creative variants | 1 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MT — Seth Bodnar |
| Surfaced by | “senate:Seth Bodnar” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | fundraising |
| Emotional appeal | hope |
| Production tier | semi pro |
| Who pictured | candidate, veterans military |
| Symbols | military |
| Call to action | donate |
| Standout element | Candidate in military-patch jacket smiling warmly directly into camera, conveying approachable strength |
| Tactic | The ad leverages a direct-to-camera personal introduction with a Green Beret credential to build instant trust and differentiate the candidate as an outsider fighting for ordinary Montanans, driving urgency to donate at launch. |
| California | 10.9% |
| Montana | 8.8% |
| Florida | 8.4% |
| New York | 5.4% |
| Pennsylvania | 4.5% |
| Texas | 4.3% |
| Arizona | 3.9% |
| 18-24 · female | 0.2% |
| 45-54 · male | 3.2% |
| 65+ · male | 29.3% |
| 65+ · female | 37.9% |
| 55-64 · unknown | 0.2% |
| 55-64 · male | 8.1% |
| 55-64 · female | 8.8% |
| 45-54 · unknown | 0.0% |
| 45-54 · female | 3.1% |
| 18-24 · male | 0.8% |
| 35-44 · unknown | 0.1% |
| 35-44 · male | 2.7% |
| 35-44 · female | 2.1% |
| 25-34 · unknown | 0.1% |
| 25-34 · male | 1.5% |
| 25-34 · female | 1.1% |
| 18-24 · unknown | 0.0% |
| 65+ · unknown | 0.7% |