Zach Wahls US Inactive
Committee to Elect Zach Wahls
Zach Wahls for U.S. Senate
Defeat Joni Ernst
↗ View in Meta Ad Library (the live creative — image/video/layout)
Performance proxies
| Overall score | 37.7/100 |
| Spend / Reach / Long. / Eff. | 30.5 · 59.2 · 5.2 · 55.9 |
| Spend range | USD 800–899 |
| Impressions | 15,000 – 19,999 |
| CPM (≈ $/1k impr) | USD 48.54 |
| Est. audience size | — |
| Days live | 20 (2025-06-11 → 2025-07-01) |
| Created | 2025-06-11 |
| Creative variants | 0 body · 1 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | IA — Zach Wahls |
| Surfaced by | “senate:Zach Wahls” |
🧠 AI analysis
| Issue | candidate character bio |
| Framing | contrast comparison |
| Message type | fundraising |
| Emotional appeal | urgency |
| Production tier | semi pro |
| Who pictured | none |
| Symbols | none |
| Call to action | donate |
| Standout element | Bold 'DONATE NOW' red button on warm green-to-gold gradient background creates urgent call-to-action contrast |
| Tactic | Classic grassroots fundraising launch ad using 'no corporate PAC money' credibility signal and urgency framing to convert first-time donors immediately after candidacy announcement. |
Where it ran (delivery by region)
| California | 15.7% |
| New York | 6.9% |
| Illinois | 6.5% |
| Minnesota | 4.6% |
| Texas | 4.3% |
| Florida | 4.2% |
| Washington | 3.5% |
Who saw it (delivery)
| 18-24 · female | 1.0% |
| 45-54 · male | 4.8% |
| 65+ · male | 21.6% |
| 65+ · female | 29.4% |
| 55-64 · unknown | 0.3% |
| 55-64 · male | 8.6% |
| 55-64 · female | 9.0% |
| 45-54 · unknown | 0.1% |
| 45-54 · female | 5.1% |
| 18-24 · male | 1.2% |
| 35-44 · unknown | 0.2% |
| 35-44 · male | 5.0% |
| 35-44 · female | 5.6% |
| 25-34 · unknown | 0.2% |
| 25-34 · male | 3.4% |
| 25-34 · female | 3.8% |
| 18-24 · unknown | 0.1% |
| 65+ · unknown | 0.6% |
