πŸ“Œ The Swipe File

political ad inspiration Β· sourced from Meta Ad Library πŸ“Š Analytics βš– Compare πŸ“„ Playbook πŸ”‘ Access
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Rev. Robert Jones For District 10 US Inactive

Committee To Elect Rev Robert Jones

ad creative

Vote for Reverend Robert Jones

Vote for Reverend Robert Jones

Vote for Reverend Robert Jones

Ad copy

Rev. Robert Jones helped save Dyett High School. On the School Board, he's ready to fight for every Chicago School.
Rev. Robert Jones helped save Dyett High School. On the School Board, he's ready to fight for every Chicago School.
Rev. Robert Jones helped save Dyett High School. On the School Board, he's ready to fight for every Chicago School.

β†— View in Meta Ad Library (the live creative β€” image/video/layout)

Performance proxies

Overall score38.0/100
Spend / Reach / Long. / Eff.11.9 Β· 65.4 Β· 1.1 Β· 73.5
Spend rangeUSD 100–199
Impressions30,000 – 34,999
CPM (β‰ˆ $/1k impr)USD 4.6
Est. audience size100,001 – 500,000
Days live5 (2024-10-24 β†’ 2024-10-29)
Created2024-10-12
Creative variants3 body Β· 3 headline
Platformsfacebook, instagram
Languagesen
CandidateTN β€” Robert Jones
Surfaced byβ€œsenate:Robert Jones”

🧠 AI analysis

Issueeducation
Framingpositive candidate
Message typepersuasion
Emotional appealpride
Production tiersemi pro
Who picturedcandidate, faith figures
Symbolsnone
Call to actionvote
Standout elementPastor's moral authority framing paired with a microphone β€” blending faith leadership with public advocacy
TacticThe ad leverages the candidate's pastoral identity to frame education advocacy as a moral duty, building trust through values-based appeal rather than policy specifics.

Where it ran (delivery by region)

Illinois100.0%

Who saw it (delivery)

25-34 Β· female 23.4%
25-34 Β· male 24.8%
25-34 Β· unknown 0.4%
35-44 Β· female 15.3%
35-44 Β· male 16.7%
35-44 Β· unknown 0.3%
45-54 Β· female 4.4%
45-54 Β· male 5.7%
45-54 Β· unknown 0.1%
55-64 Β· female 2.3%
55-64 Β· male 2.3%
55-64 Β· unknown 0.1%
65+ Β· female 2.4%
65+ Β· male 1.9%
65+ Β· unknown 0.1%

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