JOHN DEATON FOR SENATE INC.
Campaign life gets busy, but Maddie still makes sure she gets her fair share of pets. Dogs have a way of keeping you grounded no matter how hectic things get. Now let’s see your four-legged Deaton supporters. Drop a photo in the comments and we’ll pick a few favorites to send some Deaton swag their way. 🐾
↗ View in Meta Ad Library (the live creative — image/video/layout)
| Overall score | 30.6/100 |
| Spend / Reach / Long. / Eff. | 0.0 · 50.6 · 1.1 · 70.8 |
| Spend range | <USD 99 |
| Impressions | 7,000 – 7,999 |
| CPM (≈ $/1k impr) | USD 6.6 |
| Est. audience size | 50,001 – 100,000 |
| Days live | 5 (2026-03-04 → 2026-03-09) |
| Created | 2026-03-04 |
| Creative variants | 1 body · 0 headline |
| Platforms | facebook, instagram |
| Languages | en |
| Candidate | MA — John Deaton |
| Surfaced by | “senate:John Deaton” |
| Issue | candidate character bio |
| Framing | positive candidate |
| Message type | list building survey |
| Emotional appeal | empathy |
| Production tier | diy amateur |
| Who pictured | candidate |
| Symbols | us flag |
| Call to action | none |
| Standout element | large black lab filling the frame dominates the image, making the dog the hero over the candidate |
| Tactic | Uses a pet humanization tactic to drive comment engagement and community-building, lowering the barrier to interaction while subtly collecting supporter signals. |
| Massachusetts | 52.4% |
| Florida | 5.9% |
| New Hampshire | 3.0% |
| Texas | 2.4% |
| California | 2.1% |
| North Carolina | 2.0% |
| Pennsylvania | 1.9% |
| 18-24 · female | 0.0% |
| 18-24 · male | 0.2% |
| 25-34 · female | 0.2% |
| 25-34 · male | 1.9% |
| 35-44 · female | 1.0% |
| 35-44 · male | 5.4% |
| 35-44 · unknown | 0.1% |
| 45-54 · female | 2.8% |
| 45-54 · male | 9.6% |
| 45-54 · unknown | 0.0% |
| 55-64 · female | 8.5% |
| 55-64 · male | 20.5% |
| 55-64 · unknown | 0.3% |
| 65+ · female | 21.2% |
| 65+ · male | 28.1% |
| 65+ · unknown | 0.3% |