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Mallory McMorrow US Inactive

Mallory McMorrow for Michigan

ad creative

Donate to Mallory McMorrow for U.S. Senate

Donate to Mallory McMorrow for U.S. Senate

Ad copy

Asking for money is my least favorite part of campaigning. But in a race this close, every single donation makes a difference in ensuring we have the resources to win.
Asking for money is my least favorite part of campaigning. But in a race this close, every single donation makes a difference in ensuring we have the resources to win.

↗ View in Meta Ad Library (the live creative — image/video/layout)

Performance proxies

Overall score49.1/100
Spend / Reach / Long. / Eff.46.5 · 78.0 · 13.2 · 58.7
Spend rangeUSD 3,500–3,999
Impressions100,000 – 124,999
CPM (≈ $/1k impr)USD 33.33
Est. audience size
Days live49 (2026-01-14 → 2026-03-04)
Created2026-01-14
Creative variants2 body · 2 headline
Platformsfacebook, instagram
Languagesen
CandidateMI — Mallory Mcmorrow
Surfaced by“senate:Mallory Mcmorrow”

🧠 AI analysis

Issueother
Framingpositive candidate
Message typefundraising
Emotional appealempathy
Production tiersemi pro
Who picturedcandidate
Symbolsus flag
Call to actiondonate
Standout elementCandidate holding an 'I Want You' patriotic mug in a casual home kitchen setting, projecting relatable authenticity
TacticThe self-deprecating confession that fundraising is her 'least favorite' part disarms donor fatigue and builds trust through vulnerability, making the ask feel sincere rather than transactional.

Where it ran (delivery by region)

Michigan36.2%
California8.3%
New York4.7%
Illinois3.8%
Florida3.5%
Massachusetts3.0%
Texas2.8%

Who saw it (delivery)

18-24 · female 0.7%
45-54 · male 9.1%
65+ · male 27.9%
65+ · female 14.4%
55-64 · unknown 0.3%
55-64 · male 14.3%
55-64 · female 7.6%
45-54 · unknown 0.2%
45-54 · female 5.3%
18-24 · male 1.0%
35-44 · unknown 0.1%
35-44 · male 6.9%
35-44 · female 5.0%
25-34 · unknown 0.1%
25-34 · male 3.7%
25-34 · female 2.9%
18-24 · unknown 0.1%
65+ · unknown 0.5%

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